Healthcare Heroes
My Role: Creative Director, Flying Horse Communication
Market research revealed low local awareness of PureView Health Center's service lines.
Our team brainstormed ways to highlight PureView’s medical, dental, mental health, and pharmaceutical services, leading to the creation of the Healthcare Heroes campaign. The result was a multi-channel marketing campaign that showcased PureView’s services and brand while standing out from the clutter of generic healthcare advertising. Flying Horse and PureView Health Center were honored to receive a Communicator Award of Excellence for the Healthcare Heroes campaign.
